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Pacific Northwest-designed, Indian-made bedding line Plover Organic has built a strong customer following over the years. After deciding to add a garden section to their offerings, they thought it was time to revisit the brand overall. The outcome is a fun and cheeky look that introduced the brand to a new audience while maintaining a special place for their long-time fans.

SCOPE IDENTITY, COLLATERAL, PACKAGING, DIGITAL DESIGN, ART DIRECTION

STUDIO AFTERALL

ROLE ART DIRECTOR & LEAD DESIGNER

PHOTOGRAPHERS CEL JARVIS & LEAH VERWEY

STYLISTS ANNE PARKER & MARGO LATKA

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